Vertical Industry Market Trends

Vertical Industry Market Trends courses are ideal for organizations wanting to get a deeper understanding of market drivers affecting business communications for their management teams, sales organizations, customer support teams, and other customer-facing employees. Each course covers:

  • Top trends affecting business communications
  • Regulatory updates
  • Top Transpromo, Direct Mail and GA applications
  • Top firms/advertisers

Market Trends courses are updated several times per year to reflect changes in regulations and industry spending patterns.

Three “Market Trends” courses can be grouped together to form a half day workshop, or up to 5 segments can be covered in a single, streamlined full-day session.

2 hour Express Sessions for up to 10 attendees

  • MT -01 Market Trends in Healthcare Insurance
  • MT -02 Market Trends in Healthcare – Provider Perspective
  • MT-03 Market Trends in Pharmaceuticals
  • MT-04 Market Trends in Property &Casualty Insurance
  • MT-05 Market Trends in Retirement Services
  • MT-06 Market Trends in Telco/Wireless/Cable/Internet
  • MT-07 Market Trends in Banking and Credit Unions
  • MT-08 Market Trends in Wealth Management (Brokerage and Investment Industry)

Interested in an industry you don’t see on our standard listing – please ask.